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Ideas for your next story.

Characters, stories and the craft of creating them.

Editorial preview · Sample articles

Nia in a cobalt blazer and gold hoops on a busy city street

Characters

Build a character people recognize

Start with a clear identity. Let the stories reveal the person.

Latest stories

Marcel studies an espresso at a café table

From a small idea to a four-shot story

Stories

Ren, a samurai in a charcoal haori, bites a cheeseburger in Times Square

A samurai’s first bite in New York

Inspiration

A mock project with a sequence of shots in the Virtual Influ studio

Give every shot a clear purpose

Workflow

Corner café with a russet awning, wicker chairs and outdoor tables

Create a scene you’ll return to

Workflow

Nia browses a rack of jackets in a cream suit in a warm atelier

Let personality shape the story

Characters

Marcel raises his fists in a European square, wearing an olive suit and rust scarf

Make room for the next idea

Stories